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A Better Customer 360
Turn fragmented customer data into a strategic asset with a scalable, governed approach to Customer 360
External Data
4 min read
Why You Needed to Start Using External Data Yesterday
There’s an impossible amount of information thrown at us every day. Our jobs, calls, emails, news media, dashboards, more emails, Slack, LinkedIn,...
5 min read
Rise of the Data Marketplace
For most organizations, the process of becoming more data-driven starts with better understanding and using their own data. But internal data is just...
4 min read
How to Win New Business with External Data
Increasingly, external data (alternative data, public data, open data – call it what you want) is being called the “secret sauce” to driving advanced...
2 min read
COVID-19 Vaccines: Light at The End of the Tunnel
As restrictions around the world clamp down tighter ahead of the holiday season, the forecast for Winter 2020 seems to be heavy isolation. However,...
6 min read
Data Trusts: Building Trust with Centralized Data Access
In a traditional business model, core business assets included property, equipment, inventory, and cash. The tangible things we understand as having...
5 min read
How We Define External Data
We’ve been talking a lot about our products because there has been some incredible progress on what we’re delivering to the organizations we work...
5 min read
How to Build a Data Strategy - Part 1: The Data Audit
This is the first of a four-part how to series that dives into how to develop an end-to-end data strategy for your organization that solves for data...
5 min read