4 min read
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A Better Customer 360
Turn fragmented customer data into a strategic asset with a scalable, governed approach to Customer 360
Data Marketplace
5 min read
Rise of the Data Marketplace
For most organizations, the process of becoming more data-driven starts with better understanding and using their own data. But internal data is just...
4 min read
How to Win New Business with External Data
Increasingly, external data (alternative data, public data, open data – call it what you want) is being called the “secret sauce” to driving advanced...
4 min read
Data: A Crucial Part of Any Marketing Strategy
It’s estimated that individuals in the US are exposed to between 4000 and 10,000 advertisements per day. Despite all that input, however, people...
5 min read
How We Define External Data
We’ve been talking a lot about our products because there has been some incredible progress on what we’re delivering to the organizations we work...
4 min read
ETL vs Data Preparation: What does your business need?
What is ETL? Put simply, an ETL pipeline is a tool for getting data from one place to another, usually from a data source to a warehouse. A data...
4 min read
Don't Buy Data – Invest In It
There are some expressions about data that are getting a bit tired: Data is the new oil; In God We Trust (all others must bring data); Buy data, sell...
1 min read
Provenance in COVID-19 Data
In 2014, ThinkData Works was founded to create a central point of access for the data released by every level of government. The data was valuable,...
2 min read